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Whatever the weather: Plusnet Broadband

Whatever the weather: Plusnet Broadband

Whatever the weather: Plusnet Broadband

plusnet_weather At Plusnet we want to keep moving forwards and have more people aware of our brand and products. To aid this, we'll soon be sponsoring the ITV daily London weather. As you can see there aren't any big changes to the 'look and feel' of Plusnet.  The familiar sunny landscape has been given life and we hope that these 'idents' will help get our brand and products more widely known. We've been given a fantastic opportunity in the London area to make this happen. The first ident will be seen on the 24th July, if you want a sneak peak take a look below.       This will be shown at the beginning of the ITV London Weather, there is also a shorter version to show at the end, you can see this here. If you're in and around London over the next few months, keep you eye out for Plusnet you may see and hear our name across more formats.

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8 Comments
Seasoned Pro
Sponsoring? Why not just say you are paying for some TV adverts in the London area.
Community Gaffer
@axis We *are* sponsoring the weather. The clips will *only* be shown before and after the ITV London Weather.
Plusnet Leader
With regards the ident - This is not an advert , it is for sponsorship of the ITV Weekday weather. There are regulations about what you can and can't say during these slots (the clips will be shown before and after the weather) and the intention behind this is not to explicitly promote our products. The aim of this sponsorship is simply to make more people aware of the Plusnet brand.
Wonder how long it will be before the kids start asking "where are the Tele-Tubbies Mum?"
N/A
[...] dawning of Plusnet on the telly and we’d like to try a little something, let’s make Plusnet’s debut the highest [...]
Rising Star
Who on earth thought that one up? It's like a trailer for a pre school kids program.
Grafter
Why not the Shefield weather?
Community Gaffer
The London weather allows the Plusnet brand to be seen by more people than the Sheffield weather would, simply due to the population density there.