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The UK's broadband providers been told to expect tougher rules on advetising
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The UK's broadband providers been told to expect tougher rules on advetising
21-01-2016 9:29 PM
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"The UK's broadband providers have been told to expect tougher rules on how they advertise their services.
The UK's Advertising Standards Authority said it was considering the step to ensure people "aren't misled by pricing claims"."
http://www.bbc.co.uk/news/technology-35364065
I'm not implying that PN are any worse than other ISP's in fact I find their adverts clearer than many, but this has to be a good thing for the industry
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Re: The UK's broadband providers been told to expect tougher rules on advetising
21-01-2016 9:59 PM
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Quote they should stop stripping out the price of line rentals and instead give all-inclusive monthly costs
excellent suggestion
Re: The UK's broadband providers been told to expect tougher rules on advetising
21-01-2016 10:28 PM
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It's not quite that simple - What if you don't pay your line rental to your ISP? As ever, Adrian Kennard nails it:
http://www.revk.uk/2016/01/latest-nonsense-from-asa-in-collusion.html
http://www.revk.uk/2016/01/latest-nonsense-from-asa-in-collusion.html
Re: The UK's broadband providers been told to expect tougher rules on advetising
21-01-2016 10:34 PM
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I agree that it isn't that simple but where an offer is conditional on taking line rental then it should include it
Re: The UK's broadband providers been told to expect tougher rules on advetising
21-01-2016 11:14 PM
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Quote from: Mal08 I'm not implying that PN are any worse than other ISP's in fact I find their adverts clearer than many,
Not if you live in a market 1 area. PlusNet's pricing is hidden in the small print, often on a different page.
I think Plusnet should be required to put their Market 1 prices in the same size font as their headline pricing, and on the same page
Re: The UK's broadband providers been told to expect tougher rules on advetising
22-01-2016 9:49 AM
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Quote from: Oldjim where an offer is conditional on taking line rental then it should include it
Absolutely.
Call me 'w23'
At any given moment in the universe many things happen. Coincidence is a matter of how close these events are in space, time and relationship.
Opinions expressed in forum posts are those of the poster, others may have different views.
At any given moment in the universe many things happen. Coincidence is a matter of how close these events are in space, time and relationship.
Opinions expressed in forum posts are those of the poster, others may have different views.
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- The UK's broadband providers been told to expect ...