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Corporate Naming Blunders

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Corporate Naming Blunders

I feel the need to start a collection of these. There are quite a few good ones. I will start with one published in The Register today.....

Quote
Microsoft is to deliver an all-in-one PC health check service targeted at consumers. Windows OneCare will offer performance tuning, PC maintenance, backup and security functions via a consumer subscription service.

....

Bootnote
Has anyone pointed out to Microsoft, how OneCare sounds, when spoken with a comedy French accent, Inspector Clouseau-style?


:twisted:
5 REPLIES
Community Veteran
Posts: 1,229
Thanks: 1
Registered: 12-04-2007

Corporate Naming Blunders

LOL :lol:


W- Tongue Heh!
madswitcher
Grafter
Posts: 235
Registered: 01-08-2007

Corporate Naming Blunders

That is brill - made me chuckle most of the afternoon

Plonkers!

Mike
N/A

Corporate Naming Blunders

I wonder if they'll understand even if it's pointed out to them.

Maybe my American friends are just thick (and I don't have many so maybe they are not a representative sample), but they don't seem to be familiar with the word.
Apart from one lady whose husband is English, they all seemed bemused when I suggested that the third letter in the middle name of George Walker Bush might be a spelling error.
Superuser
Superuser
Posts: 10,154
Thanks: 1,683
Fixes: 19
Registered: 22-08-2007

Corporate Naming Blunders

This one is as old as the hills. Many years ago there was a company called Wang (absorbed into the Getronics group in 1999) who called all of their offerings Wang-XXXXXX. They too launched a customer care service - yes you've guessed it - WangCare!

Cheers,
Kevin
itchyfeet
Grafter
Posts: 176
Registered: 01-09-2007

Corporate Naming Blunders

I always like the Italian Powergen site .... powergenitalia.com