topic Re: PNs advert on BB in Plusnet Feedback

PNs advert on BB

Gus — Sun, 15 Jan 2012 23:41:12 GMT

Just saw it and well, really?
Advert comprised of the main bloke sat in the BB chair with his father naked on his lap, with his crown jewel's pixelated with PN's logo on top.
So again really?

Re: PNs advert on BB

christmas — Sun, 15 Jan 2012 23:52:28 GMT

Maybe the hidden message is that if you are a [censored] then PlusNet is for you.

Re: PNs advert on BB

Oldjim — Mon, 16 Jan 2012 10:05:06 GMT

Quote from: Gus
Just saw it and well, really?
Advert comprised of the main bloke sat in the BB chair with his father naked on his lap, with his crown jewel's pixelated with PN's logo on top.
So again really?

You have really got to be joking - please say you are

Re: PNs advert on BB

jelv — Mon, 16 Jan 2012 10:08:43 GMT

&index=4&feature=plcp
I wonder if C5 are complaining to Plusnet about them being the cause of the declining audience figures?

Re: PNs advert on BB

artmo — Mon, 16 Jan 2012 10:13:53 GMT

No Jim he's not I saw it whilst channel hopping last night.
Perhaps Nick Rawlings should break cover and give us PN's rationale for these commercials.

Re: PNs advert on BB

Oldjim — Mon, 16 Jan 2012 10:14:27 GMT

Oh Jesus wept - have they no shame.
Do I as a moderator want to be associated with a company which peddles this sort of thing

Re: PNs advert on BB

Chris — Mon, 16 Jan 2012 10:17:06 GMT

The idents are just meant as a bit of fun in between the program. Some people like them (we've had a good amount of positive feedback about them) and some people don't.

Re: PNs advert on BB

Oldjim — Mon, 16 Jan 2012 10:19:07 GMT

Oh! God - just think of these forums being populated by people who like that sort of thing.
/Goes away to study the rules to see if it possible to ban them all

Re: PNs advert on BB

artmo — Mon, 16 Jan 2012 10:19:52 GMT

@Chris, can you pass my suggestion to Nick Rawlings that he comes on here and let's us know the background to this situation?

Re: PNs advert on BB

Chris — Mon, 16 Jan 2012 10:22:30 GMT

@artmo
I'm not sure what else he's going to be able to tell you other than what I've already said, the idents are meant as some fun with the Joe character from our TV adverts.

Re: PNs advert on BB

Gus — Mon, 16 Jan 2012 10:28:44 GMT

Well PN there is having a laugh and then there is that advert. I wasn't too bothered that you are supporting BB, but now if that is the mentality of it then I'm not.

Re: PNs advert on BB

Strat — Mon, 16 Jan 2012 10:32:34 GMT

It fits well with the format of CBB although I'm not saying that's a good thing.

Re: PNs advert on BB

artmo — Mon, 16 Jan 2012 10:42:54 GMT

@Chris, I'd like to know PN's take on the whole idea. Why did they choose CBB to sponsor, will they repeat the sponsorship, is it working, what lessons have they learned etc.
Knock on Nick's door Chris and see if you can get him to come on the forum.

I used to work for a company that spent £10M a year on TV advertising and it was always interesting to hear form our creative team regarding the reasons behind the campaigns they launched for us.

Re: PNs advert on BB

randpwar — Mon, 16 Jan 2012 10:52:15 GMT

I don’t watch BB and, thankfully, no-one else in our home does either so I would have been unaware of this ‘bit of fun’ had I not of seen this thread. I realise of course that humour like much else is very much personal taste so just to give a balanced view, my opinion of this ‘bit of fun’ is that it is utterly crass, lacks any sort of humour whatsoever, appeals, if to anything at all, to the lowest base of behaviour and is totally devoid of any redeeming qualities whatsoever; whoever ‘wrote’ this nauseating drivel deserves to be very proud indeed. Just my little opinion of course and others have the perfect right to compare it favourably to Shakespeare

Re: PNs advert on BB

JayG — Mon, 16 Jan 2012 11:26:49 GMT

PN's role in the (BT) grand scheme of things is to supply broadband and telephone services to the mass market at a low price +
Most TV advertisers don't seem to believe they have any responsibility to either educate or even necessarily tell the truth =
PN's advert on BB.

Re: PNs advert on BB

artmo — Mon, 16 Jan 2012 15:41:01 GMT

Why would you want an advert to educate? It's purpose is to sell product. As for telling the truth an advertiser would be in serious trouble if he didn't. If you find otherwise I suggest you report it to the ASA and they will deal with it.

Re: PNs advert on BB

JayG — Mon, 16 Jan 2012 16:20:13 GMT

Adverts should at least educate about the product even if they otherwise insult the intelligence - look at almost any advert for beauty products and you will see outrageous claims made for quite ridiculously descibed "magic pro-organic molecule V92" or suchlike, which these days they don't appear to have to substantiate.
The ASA used to be much stricter and their "objectives statement" suggests they still are, however; if the rules were strictly applied the commercial channels would no doubt go out of business.

Re: PNs advert on BB

baldrick — Mon, 16 Jan 2012 16:22:07 GMT

Presumably PN think that this advert is representative of what their customers and potential customer's think is 'a bit of fun'. Funny? Really? Personally all it does is make me wonder whether it's time to change ISP.

Re: PNs advert on BB

Mayfly — Mon, 16 Jan 2012 17:10:11 GMT

I'm no prude by any means and as a Market 1 customer my first thoughts were the money could be better spent IMHO!

Re: PNs advert on BB

artmo — Mon, 16 Jan 2012 17:49:12 GMT

@Mayfly, that's why I suggested in an earlier post that it would be good to hear from PN to try and understand their logic.