Back in November I published an article about a new and improved VoIP service PlusNet were offering in conjunction with the well respected Internet solution provider Gradwell.
Since then, take up has been healthy and we now have almost 600 customers on the new beta platform. Over recent months we’ve been working to enhance the functionality we’re able to provide to our trialists and the first of these enhancements comes in the flavour of fring™
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In a somewhat bus like moment, two customer trials were announced yesterday. Both trials, one for a new Spam management solution and the other a new Broadband Phone service, will be available to all customers on an opt-in basis. Registrations for both trials are now being accepted.
As I’m sure many readers will be aware, our Broadband Phone (formerly PlusTalk) VoIP offering has been in need of a little TLC for some time now. We introduced the service during a time when there was a lot of focus on VoIP across the industry, and it was anticipated then that there would be a lot of interest in IP telephony as a fixed line alternative.
In reality, interest was perhaps not as abundant as we expected. At the time of writing we have just over 1000 customers who regularly use our Broadband Phone service. When compared with the 200,000 or so Broadband customers we have in total (almost all of which have an included Broadband Phone service) that’s not a very large percentage.
It could be argued that the reason for the slow take-up is partly a consequence of the regular service interruptions and problems that have plagued the service. Others might argue that customers don’t trust or understand VoIP technologies or would rather stick to conventional fixed line alternatives. Whatever the reasoning behind it, it can’t be argued that over time other priorities have resulted in our VoIP platform being left very much devoid of the attention it needed.
Well, not for much longer…
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